April 2018

Azuñia Tequila, a premium, organic, estate-crafted tequila and exclusive U.S. export of Agaveros Unidos de Amatitán, has formed an alliance with Total Beverage Solution (TBS) of Mt. Pleasant, South Carolina to manage the fast-growing brand’s national expansion throughout the U.S. Market.

Through the arrangement, Total Beverage Solution will add all Azuñia products to their current robust inventory of brands for sale and distribution throughout the Midwestern, Southern and East Coast Markets.

“With Azuñia experiencing record growth in the West, and with increasing demand for our pure, authentic premium products, partnering with Total Beverage Solution to maximize a truly national presence was the next logical step in our nine-year evolution. By working with an established and capable, full-service supplier like Total Beverage Solution, led by high character, industry veterans who share our beliefs and values, we are truly excited about the platform for growth and working with TBS to solidify our brand’s position as the leader in sustainably farmed, organic, authentic tequila.”
– Joe Giansante, Managing Director of Azuñia

Azuñia Blanco Organic Tequila

Azuñia’s U.S. distribution began in California and has since grown quickly to other western states including Oregon, Washington, Alaska, Hawaii, Nevada, Arizona, and Colorado. In the last two years, Azuñia has moved into Texas, and Florida and other states on a limited basis through a partnership with Landry’s, Inc. The partnership with TBS will expand the top shelf tequila’s availability to New York, Connecticut, Massachusetts, Pennsylvania, Ohio, Washington D.C., the Mid-Atlantic states the South, Illinois, and the Midwest.

“We are excited to bring Azuñia’s high-quality tequila to our customers. Azuñia’s authenticity is evident in the flavor of its products, and we’re eager to add an Estate grown, organic tequila to our portfolio.”
– Dave Pardus, CEO, Total Beverage Solution

The tequila brand offers four styles: USDA-Certified Organic Blanco, USDA-Certified Organic Reposado, Añejo, and Azuñia Black, its 2-year Extra Aged, Special Reserve Añejo. Each style showcases the crest of its second-generation, family-owned-and-operated Rancho Miravalle estate, which has created exceptional tequila for over 20 years on every label.

Azuñia joins other outstanding spirits in TBS’ portfolio, including cocktail essentials Amaro Montenegro, Select Aperitivo, Limoncello di Capri and Ron Abuelo. Azuñia tequila will soon be available nationwide through Total Beverage Solution’s distributing partners.

For more information, visit Azunia.com.

The post Azuñia Tequila Announces National Expansion with Total Beverage Solution appeared first on Chilled Magazine.

Source: Mixology News

Sam Lerner stars in the two-time Critics Choice Award nominated comedy The Goldbergs.

The show is based on creator, Adam Goldberg’s life in the 80’s. Lerner’s character, “Geoff Schwartz” is the best friend of son, “Barry Goldberg” (Troy Gentile) and love interest of daughter, “Erica Goldberg” (Hayley Orrantia). Geoff struggles at first, but has recently succeeded in winning Erica’s heart throughout the series. Lerner’s character brings a witty and fun addition to the Goldberg dynamic. The show is rounded out by the all-star ensemble cast which includes Wendi McLendon-Covey, Jeff Garlin, George Segal and Sean Giambrone as “Adam Goldberg.”

Lerner can currently be seen as “Ronnie” in the horror thriller Truth or Dare, now in theaters.  The film stars Lucy Hale as a college student in Mexico who is conned into playing a supernatural version of Truth or Dare, but the game doesn’t stop and follows her and her friends back home. Tyler Posey, Violett Beane, Nolan Gerard Funk, Hayden Szeto and Sophia Taylor Ali also co-star.

Born into a family of actors, Sam loves to spend his free time learning from his Dad, Uncle and Sister. They all have several years of industry experience and Lerner is always eager to pull inspiration and advice from them when it comes to his acting career. In his free time, he enjoys playing basketball, working out and playing NBA 2k18. Staying true to his LA roots, one of the best days of Sam’s life was meeting the legend Kobe Bryant and making him laugh. Sam even went as far as naming his dog, a dachshund/terrier blend, Kobe.

Chillin’ with Sam Lerner

Tell us a bit about the projects you are working on.

Right now, I’m shooting season 5 of The Goldbergs on ABC and I have the Blumhouse/Universal film, Truth or Dare that came out in April. Super excited!

With your busy schedule, what do you like to do with your downtime?

Whenever I’m free I like to play basketball, and NBA 2k on XBOX, or watch live games. If I’m not shooting I’m working out, hiking, or traveling.

When you go out to eat, where do you like to dine?

I love sushi and I love Italian food. I go to this restaurant by my house Jon & Vinny’s a lot. It’s the best.

What types of dishes do you usually order?

Meatballs, spicy fusilli, chicken parm, you name it. And with sushi, I like almost everything. Sea urchin is my favorite.

Do you cook?

I do cook, but only pretty simple things, like a protein with a vegetable or something. When I cook for myself, I try to keep it healthy and I season very simply, usually with just salt, pepper, garlic, and lemon.

What types of drinks do you order when you’re out?

I love wine. And I love gin. And I love tequila. I’m super into Mezcal right now. The smokiness is awesome.

Chillin’ with Sam Lerner

Do you prepare drinks at home?

I sometimes make drinks at home. Usually, just natural or organic wines that I buy at Helen’s Wine Shop. But when I make drinks, it’s usually a tequila cocktail with La Croix, or some sort of juice, and either fresh orange or lime.

Do you own a home bar?

No, I don’t own a home bar! But I actually just decided the other day that I wanted to invest in one! Thanks for reminding me.

What will your home bar to be like?

I want lots of cool whiskeys. I went to Japan last year and tried a bunch of great Japanese whiskies. I’m not a huge whiskey guy, but Japanese whisky is definitely my favorite. Hibiki was the best.

What is your favorite drink/cocktail?

My favorite cocktail is usually one with mezcal in it. It’s such a fun drink to play with because it’s so smoky, so sweetness goes really well with it. It’s a nice balance. I also love gin cocktails with cucumber and mint.

Have you ever been a bartender?

No, I’ve never been a bartender but it seems fun. Also, now I want a drink.

Follow Sam on Instagram and Twitter.

The post Chillin’ with Sam Lerner appeared first on Chilled Magazine.

Source: Mixology News

After five years of partnership, Tito’s Handmade Vodka partnered with Record Store Day to create a documentary.

With vinyl album sales at a 12 year high and Record Store Day on April 21st, 2018, the documentary about music history, the technical craft of making vinyl records and the very human experience of listening to music on a record couldn’t come at a better time. After all, music and spirits go hand-in-hand.

Record Store Day was conceived in 2007 at a gathering of independent record store owners and employees as a way to celebrate and spread the word about the unique culture surrounding the nearly 1,400 independently owned record stores in the US, and thousands of similar stores internationally. The first Record Store Day took place on April 19, 2008. Today there are Record Store Day participating stores on every continent except Antarctica.

This is a day for the people who make up the world of the record store—the staff, the customers and the artists—to come together and celebrate the unique culture of a record store and the special role these independently-owned stores play in their communities. Special vinyl and CD releases and various promotional products are made exclusively for the day. Festivities include performances, cook-outs, body painting, meet & greets with artists, parades, DJs spinning records, and much more.

Record Store Day

In 2008 a small list of titles was released on Record Store Day and that list has grown to include artists and labels both large and small, in every genre and price point. For several years, 60% or more of the Record Store Day Official Release List came from independent labels and distributors. The list continues to include a wide range of artists, covering the diverse taste of record stores and their customers

How did this documentary come about?

Music is a big part of culture at Tito’s, and for the past five years they have collaborated with Record Store Day to create an annual, limited edition vinyl release—a compilation featuring tracks from the Sun Records catalog selected by the deeply passionate folks who work in record stores.

Once they started, they realized that it wasn’t only about Record Store Day, Sun Records, and this compilation, there was a bigger story to tell.

This year they created two tracks, the annual collaboration with Sun Records, and a compilation with Malaco Records which will support the BMI Foundation, in addition to the documentary to tell the story.

You can check out the 20 minute documentary below.

The post Tito’s Handmade Vodka Partners with Record Store Day appeared first on Chilled Magazine.

Source: Mixology News

Stillhouse Spirits Co. has created Cannabis-Infused cocktails made with the brand’s newly debuted Stillhouse Black Bourbon, along with a CBD oil cocktail made with their Stillhouse Peach Tea Whiskey.

Give these cocktails a mix!

Green Derby

Green Derby

Ingredients:

• 1 oz. Stillhouse-Infused Black Bourbon*
• 1/2 oz. Fresh Lemon Juice
• 1 oz. Fresh Grapefruit Juice
• 1/2 oz. Honey Syrup (Equal Parts Honey and Water) 

Preparation: Shake with ice. Pour over fresh ice in a Collins or 12 oz. glass. Top with soda water and garnish with a slice of fresh grapefruit. 

Lazy Day

Lazy Day

Ingredients:

• 1 oz. Stillhouse-Infused Black Bourbon*
• 1 oz. Carpano Antica (or Similar Sweet Vermouth)
• 1 oz. Campari
• 2-3 dashes Angostura Bitters

Preparation: Stir in a mixing glass with ice and then strain over fresh ice or up, depending on your preference. If served up a coupe or similar glass is preferable, and if served on the rocks a classic Old Fashioned glass is perfect. Garnish with a twist of orange peel.

Fresh Start

Fresh Start

Ingredients:

• 1 oz. Stillhouse-Infused Black Bourbon*
• Fresh Mint
• 1 oz. Fresh Lime Juice
• 1 oz. Simple Syrup (Equal Parts Water and Sugar)

Preparation: In a Collins or other 12 oz. glass, combine fresh mint, lime juice, simple syrup and the infused bourbon. Muddle the ingredients. Add fresh ice. Top off with soda water. Garnish with a fresh mint sprig. 

CB-Tea

CB-Tea

(For the ones who aren’t so into an altered state of mind)

Ingredients:

• 2 oz. Stillhouse Peach Tea Whiskey
• Fresh Mint
• 10-15 drops High Grade CBD Oil
• Fresh Lemonade

Preparation: In a Collins or other 12 oz. glass, combine mint with Stillhouse Peach Tea and muddle. Add the CBD oil (a substance legal throughout the country), fresh ice and top off with lemonade. Garnish with a fresh mint sprig.

*Stillhouse-Infused Black Bourbon

Ingredients:

• 750 ML Stillhouse Black Bourbon
• 7 grams Cannabis Flower
• A Grinder
• A Hot Plate or Electric Stove (NEVER a gas stove or open flame)
• Microwave or Oven
• Cheesecloth
• Thermometer
• Double Boiler
• Mason Jar

Preparation: Decarb* by way of microwave or oven

In the microwave: Be sure to place the cannabis in the microwave with a lid. Microwave on high for 90 seconds. Rotate the cannabis. Repeat three times.

In the oven: Preheat the oven to 240 degrees. Place the cannabis in a single layer on either a pyrex tray or sheet of foil. Cover the cannabis tightly. Bake for 20 minutes. Grind up your decarbed herbs into a mason jar and add bourbon (The ratio between cannabis and whiskey is dependent on what potency level you want to achieve, typically 7 grams per 750 ML of Stillhouse Black bourbon). Place the mason jar on top of the double boiler. Fill the bottom and top pans with water to cover the mason jar approximately half way (do not allow direct heat and do not cover the mason jar to avoid hazardous pressure).

Remember, no open flames and make sure the room is well-ventilated. Simmer lightly at around 160 degrees for 30 to 60 minutes, depending on how concentrated you would like your infusion. Make sure your alcohol does not reach 170 degrees (it will flame). Let the mixture cool and strain it through a fine mesh strainer lined with a cheesecloth. Then return it back to the 750ML bottle along with the remaining alcohol. If you’d prefer to not use the boiler, there is another method that requires way less concentration, but way more patience. Simply choose your ratio (7 grams per 750 ML alcohol) and mix it in a mason jar, lid on. Put the mason jar in front of a sunny window and let the jar sit for, at least, 30 days. When time is up, strain your mixture through a cheesecloth-lined fine mesh strainer.

*What is Decarbing or Decarboxylation? It’s complicated. Tetrahydrocannabinolic acid (THCA), also known as THC, is found in raw buds for smoking and generally one of the highest cannabinoids (compounds) present in our market cannabis. THCA has a load of benefits including anti-flammation, but it’s not what gives you that high flying, so it has to be converted in to (Tetrahydrocannabinol) THC – the compound that does get you high – before it will give the psychoactive effects we want in our Stillhouse cocktails. To properly decarb your flower, you want to evenly heat, but not burn, the flower. This can be done in an oven or a microwave.

The post Must Mix: Stillhouse Cannabis-Infused Cocktails appeared first on Chilled Magazine.

Source: Mixology News

At the glamorous 71st Cannes Film Festival (May 8 – May 19, 2018), Rémy Martin will return for the 15th year in a row as an official partner.

In honor of the event, the renowned cognac house will unveil their latest XO limited edition bottle, available by special order in the United States and available around Europe at $175 per bottle.

Inspired by the gleaming lighted letters of iconic movie theaters, the decanter is donned with a multitude of golden dots evoking the various eaux-de-vie that makes up this extra old Cognac. It also creates a visual and modern style, very similar to pixels or mosaic art. Additionally, the elegant black and gold box glorifies the luminous exuberance of the XO decanter.

It was in 1981 that Cellar Master André Giraud crafted an XO that would bring out all the complexity and excellence of Cognac Fine Champagne. Produced with up to 400 aged eaux-de-vie, the iconic Rémy Martin XO bears the unique signature of the House’s Cellar Master. One bottle is enough to renew the interpretation of extra-old cognac.

Rémy Martin XO Cannes Limited Edition

Rémy Martin XO illuminates the palate with its generosity through an explosion of exquisite and refined notes. The intense harmony of the amber hue suggests a radiant taste, an exceptional softness and a sophisticated beauty. Its aromas of white flowers, accents of plums, figs and candied oranges speak with the notes of cinnamon and freshly grated hazelnuts. The distinguished opulence, the distinctive texture, and the warm authenticity of Rémy Martin XO make it way more than a cognac.

Fruit of the prestigious regions of Grande and Petite Champagne, Rémy Martin eaux-de-vie holds outstanding aging potential. The exclusive selection of grapes that make up the heart and soul of cognac, combined with the inimitable know-how of the Cellar Master creates a one-of-a-kind aromatic intensity. For over three hundred years, the House has pursued one ambition: to reveal the talents of nature and mankind through its quest to capture the very heart of Cognac. The Rémy Martin House has been rooted in exception since 1724.

For more information, visit RemyMartin.com.

The post Rémy Martin XO Cannes 2018 Limited Edition Bottle Launches appeared first on Chilled Magazine.

Source: Mixology News

Residents in Kentucky and Connecticut no longer have to cross surrounding state lines to get their fill of 21st Amendment Brewery brews, thanks to the brewery’s recent distribution expansion into both states.

“There has been a strong demand for our beers in both locations, and we are fortunate to be in a position to finally supply our beer to thirsty fans. We not only have established relationships with awesome distributor partners in both regions, but we also have a local sales team in both states ready to hit the ground running.”
– Dave Wilson, President of 21st Amendment Brewery

21st Amendment Brewery Lineup

“We think our IPAs will be a big hit in Connecticut, especially our west-coast style Brew Free! or Die IPA. Additionally, Hell or High Watermelon Wheat and Blood Orange Brew Free! or Die IPA will be a refreshing treat during the hot summer days in Kentucky.”
– Shaun O’Sullivan, Co-Founder and Brewmaster of 21st Amendment Brewery

Working with Heidelberg Distributing for the Kentucky region, and with Star Distributors and A. Gallo Distributors in Connecticut, 21st Amendment beer is debuting at bars, restaurants, and grocery and liquor stores across both states this week.

“It always brings a sense of excitement when we launch our beers into new markets. We’re extra excited about Kentucky because it was the birthplace of Abraham Lincoln, whom we feature prominently on two of our beer can designs. Being called the 21st Amendment, we got excited about Connecticut, nicknamed the Constitution State, which of course rings true to our brand values. Our hope is that our beers will feel right at home.”
– Nico Freccia, Co-Founder of 21st Amendment Brewery

To kick-off the spring season, locals and visitors to both states will be treated to a refreshing line-up of Brew Free! or Die IPA, El Sully Mexican-style lager, Blood Orange Brew Free! or Die IPA, and Hell or High Watermelon wheat. All 21A beers will be available on draft, in six packs and select 15 pack assortments with other 21st Amendment brews.

For more information about where to find and purchase 21st Amendment beer throughout Kentucky and Connecticut, visit 21st-Amendment.com/Find-Some.

The post 21st Amendment Brewery Expands into Two New States appeared first on Chilled Magazine.

Source: Mixology News

Heineken® is bringing back the CoolerPack, an engineered 18-pack cardboard packaging innovation that allows consumers to chill their Heineken by simply removing the top to the case and adding ice, bringing convenience and occasion-based purchase choice to beer drinkers everywhere.

Designed to pop open the top, fill the pack with ice, and enjoy a cold Heineken, the CoolerPack will keep consumers cool in the heat all summer long, driving incremental sales and profits for retailers who stock and display the innovative item. The CoolerPack was recently named 2018 “Product of the Year” in the beer category, in a competition that surveys 40,000 shoppers. The survey is the largest consumer-voted award for product innovation.

“Heineken is simplifying summer by bringing back the CoolerPack. Already filled with beer, consumers just need to add ice to this 18-pack and start enjoying cold Heineken. Fresh off being awarded 2018 ‘Product of the Year’ for innovation in the beer category, Heineken® 18-pack bottles are outpacing the category 18-packs by 4 points[1]. We are excited to be bringing this innovative pack to retailers and beer drinkers for on-the-go drinking occasions and just in time for summer.”
– Katharine Preville, Heineken Brand Manager at HEINEKEN USA

Heineken 18 Bottle CoolerPack

Impactful Heineken POS, including tuck cards, standees, and display toppers, will drive awareness of the innovative CoolerPack to maximize shopper conversion and basket rings. In addition, the CoolerPack will be featured on National T.V. throughout the summer selling season. With display presence in high traffic areas of the store, retailers will drive trail of the CoolerPack and can maximize volume and profit by cross-merchandising with ice for convenience shopping.

“Heineken 18-pack bottle distribution is growing two-times faster than Total Beer 18-pack bottles, and the pack yields 30% greater dollar lift when featured versus Import 18-pack bottles in Grocery[2]. Further, in a major Mass retailer, stores that used CoolerPack POS on display experienced a +17.6% rate of sale increase[3]. With beer drinkers having voted in favor of CoolerPack, and with a proved sales record, we are confident this pack will once again add incremental sales and profits to retailers and provide added convenience to shoppers.”
– Katharine Preville

The CoolerPack will be available in stores starting May 1, 2018.

For more information, visit HEINEKENUSA.com.

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Source: Mixology News

Mix up this delicious Segura Viudas Spritz cocktail topped with Segura Viudas Rosé.

Segura Viudas Spritz

Segura Viudas Spritz

Ingredients:

• 1 oz. Aperol
• 1 oz. White Wine
• Top with Segura Viudas Rosé
• Edible Flower Petals

Garnish: Orange Slice and Marigold Flower Petals

Preparation: Place all ingredients into a collins glass, fill and top with Segura Viudas Rosé. Garnish with orange slice and marigold flower petals.

The post Chilled Drink of the Week: Segura Viudas Spritz appeared first on Chilled Magazine.

Source: Mixology News

Latest Brand Campaign, “The Uncaged,” Connects Creatives Making a Positive Impact and Takes Them to the World Stage.

Since 2013, the world-acclaimed Tiger Beer, has championed emerging talent. The latest campaign takes this idea of “uncaging” local heroes and focuses it on a specific type of creative—those whose bold approach to their craft serves a good cause.

Building on the brand’s rallying call to ‘uncage” bravery in pursuit of passion, this campaign demonstrates how far the impact of creative courage can go. Featuring an eclectic group of Uncaged Heroes from fields as diverse as technology, dance, fashion, music, art and food, Tiger Beer will inspire people to look beyond familiar faces and discover those who are truly shaping the future—proof that if you have the courage to pursue your passion, you can make a positive impact on the world.

To kick-off the campaign, Tiger Beer will highlight a group of Uncaged Heroes, sharing their work to impact positive change through a launch film that can be seen on the brands social media channels and campaign website, Uncage.com. Tiger Beer will build this “uncaged” community, discovering exciting up-and-comers across the world, with local activations in 13 markets, including the US, Taiwan, Malaysia, Singapore, Japan, Korea, Myanmar, Mongolia, Canada, Thailand, Cambodia, Germany and New Zealand.

Through the US program, Tiger Beer will partner with Hypebeast, the leading global authority on culture, in a search to discover creatives taking the music industry to the next level. Hypebeast will host contestant submissions, directing chosen finalists to perform on stage in one of three “Uncaged Nights” events in June, 2018. Finalists chosen from each of those three performances will then face-off in July, 2018 for a chance to be featured at The Uncaged LIVE—an event bringing together and showcasing a clash of creative talent from all corners of the world on September 20, 2018 at the famed Benedetto Marcello Conservatory of Music in Venice, Italy.

“Tiger Beer believes in the power of the arts, and the ability for it to create positive change in local communities, and ultimately, the world. Through this program, it’s our hope that we can uncage the next generation of creatives that are not only musically gifted, but looking to harness that talent for the greater good.”
– Amy Tay, Brand Director, Tiger Beer

Tiger Uncaged

In addition to Hypebeast, Tiger Beer will collaborate with several other organizations to bring this program to life, including Imprint City, a local Bay Area non-profit cultivating art to vitalize the community, and 88rising, an Asian-American global music platform founded by Sean Miyashiro. The talent selected to compete, and ultimately chosen as winners, will be decided virtually by a judging panel consisting of Imprint City, Hypebeast and 88rising.

To learn more about Tiger Beer’s “Uncaged Nights,” visit Uncage.com, which houses the stories, and other key information about the campaign, including details about The Uncaged Live event in Venice, Italy.

For more information, visit TigerBeerUS.com.

The post Tiger Beer Champions the Potential of a New Generation appeared first on Chilled Magazine.

Source: Mixology News

Beginning in mid-May, 2018, and continuing throughout the summer, Tecate® is inviting beer drinkers to “Bring Your Pride to the Grill” in a compelling retail program that puts the ‘Carne Asada’ occasion with your friends front and center with the enjoyment of the fresh taste of Tecate and Tecate Light.

With a primary focus on Summer and outdoor grilling, the versatile platform allows Tecate drinkers to enjoy beer and food occasions during key holidays throughout the year.

The integrated marketing communications program incorporates eye-catching, bi-lingual POS, display enhancements, digital and social media, TV advertising that supports the Grilling occasion, a Tecate Grill Truck activation plan in select markets, a partnership with Kingsford® charcoal to drive cross-merchandising, IRCs and MIRs (where legal), and a sweepstakes for a chance for two lucky winners and three friends each to attend the Weber Grill Academy in Monterrey, Mexico.

“When it comes to hosting, Tecate drinkers don’t mess around. There’s no limit to what they’ll do to impress their friends, including digging up an old family recipe, firing up the grill, or putting a cold beer on the table. Beer drinkers know that nothing brings people together like Tecate and a good meal.”
– Gustavo Guerra, Tecate Brand Director at HEINEKEN USA

Bring Your Pride to the Grill

The multi-channel promotion, uniquely tailored to Grocery, Convenience, and Liquor, is designed to drive sales through trial, maximize brand awareness, recruit new consumers, and generate shopper engagement. Retailers can count on incremental sales and profits with compelling offers and the association of beer and food all summer long. The versatile call to action on English and Spanish POS materials can be chosen to “Bring Your Pride … ” to the Grill, to the Table, or for sports-viewing, to the Action. The key takeaway is that Tecate is brewed to be enjoyed with food this summer, this season, this party, or this game. For beer drinkers and soccer, the promotion in Hispanic accounts will capitalize on the World Cup from a Mexican angle by leveraging the green uniforms worn by the Mexican team Chivas.

“Bring Your Pride to the Grill” is a great opportunity for retailers to cross-merchandize with food and BBQ items and to create impactful merchandising and generate impulse purchase. The promotion’s appeal can be extended with displays that include Tecate and Tecate Light and a variety of bi-lingual POS to fit the channel and the occasion.”
– Gustavo Guerra

For more information, visit HEINEKENUSA.com.

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Source: Mixology News