
Sean “Diddy” Combs and makers CÎROC Ultra-Premium Vodka launch a new signature flavor, CÎROC Passion inviting consumers to “experience the frequency of the LOVE Era.”
“CÎROC Passion is the purest and boldest expression of love, so I wanted to develop a new flavor of CÎROC that embodies my spirit and brings consumers into the frequency,” says Sean “Diddy” Combs. “To be the best, you have to be fearless and follow that fire within you; that’s why we have been leaders in innovation and believe CÎROC will remain the number one brand in the category.”
CÎROC Passion is distilled from fine French grapes and masterfully infused with an exotic blend inspired by the tropics. Featuring notes of pineapple, mango, citrus, hibiscus, and other natural flavors. As a finishing touch, the vodka is encased in a bottle with a distinctive ombre colorway of purple and orange resembling the bright tones of sunset with sleek gold lettering.
In true Combs style, CÎROC Passion will bring energy and passion to the forefront of culture. Combs and his creative team developed custom CÎROC Passion content featuring Combs new single “GOTTA MOVE ON” with Bryson Tiller soon to be released. Combs has been teasing the new single since he performed at the 2022 Billboard Music Awards where he served as the Host and Executive Producer.
The post Experience the Love Era with CÎROC Passion appeared first on Chilled Magazine.
Source: Mixology News