Hochstadter’s Slow & Low—the brand credited with reviving America’s original bottled cocktail, Rock & Rye—has unveiled two new additions to its award-winning lineup: the Slow & Low Cherry Old-Fashioned and Slow & Low Maple Old-Fashioned.
Staying true to its mission of blending craftsmanship with convenience, Slow & Low partnered with industry icons Luxardo and Crown Maple to bring these innovative flavors to life. Cherry and Maple are now available to order online in 750-milliliter bottles, with 100-milliliter cans and 375-milliliter bottles launching later this year.
These new releases join Slow & Low’s acclaimed range, including the Proper Old-Fashioned, Coffee Old-Fashioned (crafted with Intelligentsia Coffee), and 6-Year 100-Proof Old-Fashioned—each earning Double Gold honors at the San Francisco World Spirits (Ready-to-Drink) Competition in 2025, 2022, and 2023, respectively.
With roots dating back to the 19th century, Slow & Low continues to push boundaries in the craft RTD space, pioneering innovations such as the first 100-milliliter canned Old-Fashioned in 2016—and maintaining its status as a true lifestyle brand within the whiskey category.
“These new expressions represent the evolution of what we’ve been building since day one — a house of proper old-fashioneds that honors tradition while elevating the cocktail experience,” said Chad Solomon, director of innovation for The Cooper Spirits Co.
“By collaborating with masters like Luxardo and Crown Maple, we overdeliver in proof, balance, taste, and quality of ingredients. These best-in-class collaborations enable us to explore flavors that feel both familiar and fresh, maintaining the bartender-quality and consistency that defines our portfolio.”
The Slow & Low Cherry Old-Fashioned (SRP: $29.99/750ml; $15.99/375ml; $19.99/100ml 4-pack; ABV: 40%) is crafted with Luxardo’s Sangue Morlacco Cherry Liqueur, offering a vibrant twist on the classic Old-Fashioned. It opens with black cherry jam, marzipan, and orange zest, leading to a bold palate of tart cherry, cola, vanilla, cinnamon, star anise, and orange peel, finishing cleanly with a rye spice dry-down.
“Collaborating with Slow & Low on the Cherry Old-Fashioned has been a natural partnership rooted in our shared commitment to authenticity,” said Matteo Luxardo, CEO of Luxardo.
“Our liqueur brings over 200 years of Italian tradition to this innovative expression, bridging Old World heritage with New World ingenuity.”
The Slow & Low Maple Old-Fashioned (SRP: $29.99/750ml; $15.99/375ml; $19.99/100ml 4-pack; ABV: 40%) features Crown Maple’s organic maple syrup, balancing warm sweetness with Slow & Low’s rye backbone. It offers aromas of orange citrus and maple, followed by notes of crème brûlée, molasses, and spice, finishing with vanilla and oak.
“Partnering with Slow & Low showcases the select quality of Crown Maple organic maple syrup, adding depth and complexity to this cocktail experience,” said Mike Cobb, CEO of Crown Maple.
“Our syrup enhances the whiskey’s character, representing artisan craftsmanship at its finest.”
“We’ve always viewed Slow & Low as a way to respect tradition while redefining the classic cocktail experience,” said Katie Cooper, president and co-founder of The Cooper Spirits Co.
“With Cherry and Maple, we focused on balance, depth, and real ingredients; collaborating with Luxardo and Crown Maple gave us the tools to do that right. These new releases are bold but rooted in what makes the Old-Fashioned timeless.”
Versatile and bar-ready, both expressions suit everything from lively gatherings to a quiet pour over ice. As the self-proclaimed House of the Proper Old-Fashioned, Slow & Low continues to deliver quality, consistency, and convenience for drinkers and industry professionals alike.
About Slow & Low: A pioneer in the ready-to-drink space, Slow & Low was first conceptualized by late third-generation distiller Rob Cooper in 2010, paying homage to America’s original bottled cocktail. Slow & Low Proper Rye Old-Fashioned is a modern reimagining of Hochstadter’s historic recipe, combining straight rye, rock candy, honey, bitters, and navel orange peel to create a full-strength serve. Union crafted at the United States’ oldest distillery in New Jersey, Slow & Low is committed to honoring the makers, disruptors, and innovators. It is available as four bottled and canned expressions: Proper Old-Fashioned, Coffee Old-Fashioned, Cherry Old-Fashioned, Maple Old-Fashioned, and a bottled 100-Proof 6-Year Old-Fashioned. For more information, visit www.drinkslowandlow.com and follow @drinkslowandlow on Instagram.
About Cooper Spirits Co.: Founded in 2006 by Katie Cooper and the late Robert J. Cooper, Cooper Spirits Co. is an independent producer of innovative, integrity-driven spirits. The company introduced St-Germain, an artisanal French liqueur, and now produces a portfolio including Slow & Low and Lock, Stock & Barrel, one of the world’s finest straight rye whiskeys. For more information, visit www.cooperspirits.com.
About Luxardo: Luxardo® is Italy’s premier liqueur producer, creating essential ingredients for cocktails since 1821. Luxardo cultivates exclusive Marasca Cherry trees, producing the renowned Sangue Morlacco Cherry Liqueur. For more details, visit www.hotalingandco.com/brand/luxardo.
About Crown Maple: Crown Maple®, founded by Robb & Lydia Turner in 2010, is known for its exceptional organic maple syrup. Based in New York’s Hudson Valley, Crown Maple has quickly become one of the largest maple syrup producers in the U.S., offering products that enhance both sweet and savory dishes. Learn more at www.CrownMaple.com.
The post Hochstadter’s Slow & Low Expands Lineup with Cherry and Maple Old-Fashioneds appeared first on Chilled Magazine.
Source: Mixology News
